As winter approaches, EXTRASHADE, a skincare brand dedicated to promoting inclusivity and diversity, emphasizes the importance of adapting skincare routines to protect against the harsh effects of cold, dry weather, and sun exposure. The brand advocates for a holistic approach to winter skincare, considering the unique needs of diverse skin tones.
1. Consistent Sunscreen use
EXTRASHADE challenges the misconception that the winter sun poses no threat to the skin. The brand aligns with the American Academy of Dermatology, recommending year-round sunscreen use with an SPF of 30 or higher for all skin types. EXTRASHADE urges individuals to remain diligent in protecting their skin from UV rays, especially during outdoor winter activities.
2. Hyaluronic Acid for Moisture
EXTRASHADE supports the addition of hyaluronic acid to skincare routines. Recognizing its ability to lock in moisture, the brand suggests using products containing hyaluronic acid twice daily—morning and night—to combat dryness and maintain skin suppleness.
3. Mindful Shower Practices
EXTRASHADE advises against hot showers, which can strip the skin of its natural oils and contribute to dryness. The brand encourages individuals to moisturize while the skin is still damp and highlights the importance of avoiding excessive use of chemical peels or retinol products in cold weather to prevent irritation.
4. Balanced Diet for Skin Health
EXTRASHADE acknowledges the role of diet in maintaining skin health. The brand echoes dermatologists’ recommendations to avoid high-glycemic foods that may irritate the skin. EXTRASHADE promotes a balanced diet of fruits, vegetables, proteins, and fiber for overall skin well-being.
5. Hair-Care Adjustments
EXTRASHADE extends skincare considerations to hair care. The brand recommends protective measures such as wearing hats and scarves, limiting the use of heated styling tools, and incorporating deep conditioners and oils to protect the hair’s cuticle during the winter.
6. Thicker Moisturizers
EXTRASHADE advocates for the use of thicker creams or moisturizers in winter to counteract the drying effects of cold, dry air. These emollient-rich products create a protective barrier, locking in moisture and shielding the skin from harsh winds.
7. Simple and Consistent Regimen
EXTRASHADE advises individuals to stick to a simple but consistent skincare regimen. The brand recommends incorporating a good cleanser, hyaluronic acid, vitamin C, and moisturizer and never skipping SPF for winter skincare.
8. Lip Care
EXTRASHADE provides a tip for dry and chapped lips, suggesting the use of face lotion or cream followed by petroleum jelly to minimize flakiness and irritation.
EXTRASHADE’s winter skincare guide aims to empower individuals with diverse skin tones to embrace a comprehensive approach to skincare, ensuring their skin remains healthy, nourished, and radiant throughout the colder months.