The Changing Face of Health & Beautyadmin
The Changing Face of Health & Beauty – moving towards a multidimensional, inclusive, daring, and experimental new face of the health and beauty industry.
For many years, the health and beauty industry has been guilty of catering to typically slim, light-skinned women, leaving many consumers struggling to find products to suit their needs. The game has now dramatically changed. Brightly coloured hair, tattoos, makeup for dark skin tones, and cross gender products are becoming mainstream.
LiveArea – alongside our expert speakers and influencers – explored what health and beauty brands are doing to embrace this new experimental spirit and connect with new audiences through compelling digital experiences.