#FlexInMyComplexion – The dark skin beauty slogan that sparked an argument about race

#FlexInMyComplexion – The dark skin beauty slogan that sparked an argument about race

Search the phrase “beautiful skin” online? You get mostly white, beautiful women.

That’s one reason why a group of Twitter users started the hashtag #FlexinMyComplexion to celebrate darker skin tones. But this is the internet… so of course there was a backlash.


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Comments (12)

  • Lorna Poole Reply

    In my social circle I have black female friends who are extremely outgoing and are very confident in their appearance…. On the other hand I know several white girls (including myself) who are cripplingly insecure about their appearance and feel like we don't fit into fashion magazine beauty standards… Telling me that, because I'm white, "ordinary reflections of what it means to be beautiful include you" just isn't true. I suffer from bad acne and have a lot of permanent scarring on top of the constant spots and redness…. when do you ever see that in a magazine? Any of the white women using that hashtag could have been very insecure and got a big boost from sharing a pic of themselves online so who is anyone else to judge them for that? Just because many models have white skin, doesn't mean that all white girls can relate to them and feel "represented"…. Not all white people look the same you know!

    March 30, 2019 at 7:32 pm
  • Ana Xhosa queen Reply

    Some white women wanna tan, some black women wanna bleach… Stop this nonsense! You're beautiful

    March 30, 2019 at 7:32 pm
  • Brian Forrest Reply

    complaining about racism in the "mainstream media" by being racist? you say when black woman are featured they are usually beautiful…news for you it's the same for every race and by the way they don't feature fat women either.

    March 30, 2019 at 7:32 pm
  • James Reply

    Wow this is great, i'm white and proud but when I was younger I had self confidence issues :'(. Who wants to see my aquiline Roman-Germanic features and Celtic freckles? Oh yeah, no one. Pathetic commie women.

    March 30, 2019 at 7:32 pm
  • PRINCE$$ MAHIYA Reply March 30, 2019 at 7:32 pm
  • Dianga Ochino Reply

    The hash tag is very clear, #FlexInMyComplexion and not FlexInMyDarkComplexion self acceptance is key

    March 30, 2019 at 7:32 pm
  • Iamaunicorn0_0 Reply

    i love the# FlexinMyComplexion hashtag because it helps woc to accept our dark skin as beautiful we almost never see a women of colour in a magazine so it's annoying when a someone with a lighter complexion or white act like they're left out when they have the media celebrating them 24/7.

    March 30, 2019 at 7:32 pm
  • okuomose okuns Reply

    Glad to see black women accepting their own and been themselves.

    March 30, 2019 at 7:32 pm
  • Bob Berch Reply

    Think about it, dark skinned people. You're lucky. Its taken as read, that black is beautiful, by nearlyย everyone- I think. Why do you think pale skinned people rush to the beach in summer and flock to the tanning salons?ย  ''CHANGE MY COLOUR' is what they are screaming- in their actions.ย  So don't moan about web searches only coming up with pale (I refuse to use 'Black; or 'white' ) skinned results. We know you are beautiful -we just want to be beautiful too.ย  If I had a choice-I would swap this skinnyย pale body for Will Smiths any day. (and his bank account too..)

    March 30, 2019 at 7:32 pm
  • Bernard Roth Reply

    Maybe she doesn't know history? Reuse the slogan that people recognize.


    March 30, 2019 at 7:32 pm
  • Shameer Reply

    I don't discriminate based on skin color

    March 30, 2019 at 7:32 pm
  • Phoebe Washington Reply

    I'm….surprised. My tweet was mentioned in this. To be fair I've since apologized for many of my comments. However, I think there's an important conversation that needs to be had about race when it comes to trends like this. When I posted my original tweet (which included a picture of my legs) people were outraged at 1. the fact that I, a white girl, posted in this tag; and 2. The wording and terms used in the tweet. Many took to using racially tenured terms like "cracker", "mayonnaise complexion", "toilet seat complexion", "honkey" and other very creative derivatives.ย 

    I was constantly told to "get out" and that I didn't belong in the tag. When I attempted to speak up about the backlash and how it was, in my opinion, a bit racist I was promptly informed by thousands of Twitter users that racism towards white people doesn't exist. I still hold the belief that it is possible and it is happening – and that the paradigm is shifting.ย 

    This interaction I had on Twitter highlighted the current social-political landscape in vibrant yellow highlighter. If you say ANYTHING to people of color that can even be mildly seen as offensive you are socially ridiculed and considered less than human. People become more hateful and spiteful than even their most hateful of adversaries when faced with a racial conversation. It amazes and astounds me and is something I would much like to study. I just hope that the attitudes do not compound upon themselves and worsen the situation.

    March 30, 2019 at 7:32 pm

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