Calling ALL Non-Black YouTubers! New Makeup Challenge!

Calling ALL Non-Black YouTubers! New Makeup Challenge!

Step one: share this video on twitter
Step two: @ your faves and encourage them to participate in the BOMB Challenge! (BOMB stands for black owned makeup brands!)

Hi guys! This makeup tutorial is a glamourous summer look using all Black Owned Beauty and Makeup Brands. I challenge all of YOU (especially those of you who are not black!) to try some new products are support MORE black and minority owned businesses! There are a LOT of black-owned brands who are AMAZING and are often over looked and overshadowed by bigger brands who don’t even cater to us as much as they should! The same applies to black YouTubers! I challenge you to subscribe to someone new this week! Not out of guilt! But find someone who has the same interests as you but may not necessarily look like you and support them!

black owned beauty brands (this is JUST a start!)
Heat Free Hair Extensions
The Virgin Hair Fantasy
Shea Moisture (inexpensive haircare and makeup line)
Coloured Raine (BOMB liquid lippies and shadows)
R&R Luxury (amazing skincare and body butters)
Sacha Cosmetics (EVERYTHING is amazing, literally)
discount code JACKIE1 for 15% off too!
Amby Rose (owned by fellow youtuber Chanel Boateng!)
AJ Crimson – AMAZING complexion products and lippies
Lena Lashes – lashes and liquid lips on FLEEK
Danessa Myricks – GORG highlighters!!!
Black Opal – inexpensive foundations, concealers, and concealers!
Beauty Bakerie – Liquid lippies!

This is just to name a FEW! Do your research too! that’s the fun part of the challenge! Doing something out of the ordinary! xoxo

head wrap and matching choker:

My FIRST Black owned makeup tutorial
(since then I have found out Black Radiance is NOT black-owned and are a sister company to Wet n’ Wild
Alyssa Forever’s BOMB makeup Challenge
Alissa Ashley’s BOMB makeup Challenge

Some of the youtubers I’ve found who took the challenge! Tag more if you know of them!
Brianna Hertzberg
Stephanie Mayer
Samantha Smiley
Luxe Wise
Toni Olaoye
The Agape House
Oyin Ade

MUSIC – Ike Slimster (dope Nigerian artist!)

P R O D U C T S M E N T I O N E D:
Black Opal Invisible oil blocking primer
Coloured Rain gingerbread eyeshadow
Coloured Rain Side of Olives eyeshadow
Coloured Rain Chocolate eyeshadow
Coloured Rain Unexpected eyeshadow
Lena Lashes LAX Glitter
Coloured Rain Champagne Life eyeshadow
Coloured Rain Downtown eyeshadow
Lena Lashes Dana Lash
Black Opal True Color Pore Perfecting Foundation (au chocolat)
Black Opal True Color Stick Foundation
Black Opal Spot and scar Eraser (truly topaz)
Sacha Buttercup Powder
Iman Blotting Powder (medium)
Shea Moisture Mandalay Dusk Bronzer
Sacha Cosmetics Blush Palette
Danessa Emricks Enlight Powder (Aura of passion)
Lena Lashes Liquid Lipstick (Orlando)
Lena Lashes Liquid Lipstick (Daniel)

C O U P O N C O D E S:

Jouer Discount! use code JACKIE15 for discountโ€Ž

Use code JACKIE25 for discount on all PUR Cosmetics purchases!

10% off all purchases! (Where I get all my cute PRESS ON nails! YAS gworl, PRESS ONS!) โ™ก use code jackiea for 10% off your total purchase!

Use code JACKIE1 and save 15% off all Sacha makeup

Makeupgeek – my FAVE inexpensive eyeshadows and pigments

Sigma Makeup Brushes use code JACKIESIGMA for 10% off

Use coupon code JACKIEAINA to save $25 on โ™ก

C O N N E C T W I T H M E:
instagram: @jackieaina
snapchat: jackieaina
facebook: Jackie Aina
twitter: @jackieaina

B U S I N E S S:
For business inquiries please contact with โ€œJackie Ainaโ€ in the subject line.

*Affiliate links are used

Changing the standard of beauty, one tutorial at a time ๐Ÿ™‚
Phil 4:13


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Comments (46)

  • Bethany Loreal Cherian Reply

    me and my sisters buy from black owned brands, just Kinky Curly and SheaMoisture we like, my natural hairs 2a, 2b and a few inches past hip length, I have one sister with the same 2a 2b hair type, one sister with 2c, 3a, and 2 sisters with natural 1c hair type, I have 4 sisters and two older brothers, this video is interesting, there's a lot of brands you named I've never heard of before

    March 5, 2019 at 12:34 pm
  • Kwisten050 Reply

    I'm white and try to support Black and/or woman-owned businesses, whether it's music (Tidal) or makeup or whatever else. โ™ฅ๏ธ

    March 5, 2019 at 12:34 pm
  • Bath House Becky Reply

    That shadow is BOMB.

    March 5, 2019 at 12:34 pm
  • karnew06 Reply

    You are inspiring Jackie! Loved the video ๐Ÿค—

    March 5, 2019 at 12:34 pm
  • Cherish Rosabelle Reply

    I just did this makeup look on my channel! Please check it out and tell me what you think! ๐Ÿ™‚

    March 5, 2019 at 12:34 pm
  • Kaitlynn's Real Life Reply

    Why donโ€™t you put scripture in your intro videos anymore?

    March 5, 2019 at 12:34 pm
  • NyaoNyao Kat Reply

    Umm that fucking foundation is EVERYTHING? How have I not heard about it (oh wait, I know why :/)

    March 5, 2019 at 12:34 pm
  • Megan Hardwick Reply

    God this is the most gorgeous look yet!!!!!!!

    March 5, 2019 at 12:34 pm
  • Tracey LovenLife Reply

    Old video, but new to me! Thanks for the great concepts, energy and beauty tips! You're my fav youtuber!

    March 5, 2019 at 12:34 pm
  • ms_kay_c Reply

    I am here for these eyes…that green is giving me life!!!

    March 5, 2019 at 12:34 pm
  • Zada Maraj Reply

    Sacha Cosmetics!!!!!!!!!!๐Ÿ‡น๐Ÿ‡น๐Ÿ‡น๐Ÿ‡น๐Ÿ‡น๐Ÿ‡นโค๏ธโค๏ธโค๏ธ

    March 5, 2019 at 12:34 pm
  • Tentacle19 Reply

    That was fun to watch! Although I have to say, that was A LOT of make up. Ready for TV anyone? Holy madre. It would be nice to see you do an every day make up using mineral powder and no liquid foundation for women who sweat on the face (as I do), live in hot climates and/or just don't want to use that much make up every day. Gorgeous look though and you are entertaining to watch. You said it yourself though, that intro was just a little too long. Have subscribed. Looking forward to your new stuff. Btw, I found you because I was looking for pics of black women with eyebrows that I like. I am a permanent make up artist in West Palm Beach, FL and I am doing a microblading special promotion targeted to black women.

    March 5, 2019 at 12:34 pm
  • Janice Dudley Reply


    March 5, 2019 at 12:34 pm
  • Makeup Diva Mesha Reply

    Speak truth

    March 5, 2019 at 12:34 pm
  • hey_apple_hey Reply

    Your headwrap is dope, I can never get mine like that without it slipping off, please do tell your secret on that ๐Ÿ‘๐Ÿพ… loving that makeup too!!!

    March 5, 2019 at 12:34 pm
  • Nina Darwan Reply


    March 5, 2019 at 12:34 pm
  • Brittany Andam Reply

    One of my all-time favorite looks of yours. Youโ€™re beautiful girl! Iโ€™m a makeup artist myself and I hope our paths cross one day. โค๏ธ you ๐Ÿ˜˜

    March 5, 2019 at 12:34 pm
  • Kat Shik Reply

    The theme song!!! Where is it!!!!

    March 5, 2019 at 12:34 pm
  • Lashawn Reid Reply

    YOU DID THAT!!!๐Ÿ‘ŠโœŠโœŒ๐Ÿ‘

    March 5, 2019 at 12:34 pm
  • Octavyah Brashears Reply

    Thank you for sharing your talent with us. You are one of my favorite makeup artist. Keep up the good work! ๐Ÿ’„

    March 5, 2019 at 12:34 pm
  • Ayenate' Lawson Reply

    For some reason it sounds so much better to say my 'non white' or 'non black' friends than to say my "black friends" or my "white friends"… Maybe it's more inclusive? Idk

    March 5, 2019 at 12:34 pm
  • AiLayla Reply

    Hey did/could you review Juvais Place? I would love to see you recreate the looks on the pallets for a festival look! Thanks

    March 5, 2019 at 12:34 pm
  • gimlet rose Reply

    Which products do you still use? Primer?

    March 5, 2019 at 12:34 pm
  • Mina Hughes Reply

    All of the wraps are sold out!! ๐Ÿ™

    March 5, 2019 at 12:34 pm
  • downtown dreams Reply

    I love the message in this video

    March 5, 2019 at 12:34 pm
  • Annette Reply

    Did anyone do this? I don't see any non-black YouTubers doing it. Given the state of the US right now and since its inception, I guess it's to be expected but totally disappointing.

    March 5, 2019 at 12:34 pm
  • Felicia Smith Reply


    March 5, 2019 at 12:34 pm
  • Renata Kpop Reply

    This video is idiotic.

    March 5, 2019 at 12:34 pm
  • Andy Yong - ๆจๆทฑ่ต– Reply

    Why do you hate Chinese people and our country? China is rich culture; very peaceful and beautiful country.

    March 5, 2019 at 12:34 pm

    OMG this was a bomb makeup tut and grateful I found you, so late to be popping up here lol. Thanks

    March 5, 2019 at 12:34 pm
  • Urban Eve Reply

    I love absolutely everything about this look right here. Every thing. Hair, skin. eyes, lips headwrap. Bong!

    March 5, 2019 at 12:34 pm
  • Sarah Mccool Reply

    Wow you didnโ€™t powder before priming

    March 5, 2019 at 12:34 pm

    Iโ€™m watching Jackie O and listening to Jackie O on the radio (Iโ€™m Australian so yknow KIIS is lit)

    March 5, 2019 at 12:34 pm
  • Chas Alwyn Reply

    Youโ€™re amazing, Jackie! I love you, gurl!!! Yasss!!!!!

    March 5, 2019 at 12:34 pm
  • Jolie Luxe Reply

    I love this hopping on this challenge asap

    March 5, 2019 at 12:34 pm
  • Cheryl De-Zilva Reply

    Nicest look I've seen you do bar none!

    March 5, 2019 at 12:34 pm
  • Tanya S Reply

    White woman here. ๐Ÿ˜‰ I used to wear the Black Opal primer… but havenโ€™t been able to find it in my local area. (It was available everywhere, when I lived in ATL… but less so in CT, where I live now.) I also bought a bunch of lip products from BlackUp (?), during a special launch event, at a NYC Sephora. I donโ€™t know if itโ€™s a black owned company… but they advertised โ€œproducts for black women.โ€ I love many of the colors and theyโ€™re wearable, even on my light โ€œwinterโ€ complexion. (I tend to change to a more light golden olive, in the summer… even though I avoid tanning.) Iโ€™m also seriously interested in the Fenty Beauty line. Currently, I only own the highlighter brush… but Iโ€™m planning on looking into blushes, highlighters and lip products… later.

    March 5, 2019 at 12:34 pm
  • blueberrysouffle Reply

    Anyone have a running list of BOMB brands? I'm a big fan of Shea Moisture and Nubian Heritage. Would love more cruelty free BOMB suggestions.

    March 5, 2019 at 12:34 pm
  • mya Reply

    Youโ€™re such a beautiful person

    March 5, 2019 at 12:34 pm
  • Rose Stone Reply

    No one is shying away from black owned products. I don't know the race of any brands I have. Who even looks at that.

    March 5, 2019 at 12:34 pm
  • 238Tina1 Reply

    Girl you're a glowing goddess <3

    March 5, 2019 at 12:34 pm
  • RYOU Reply

    I LOVE THIS!!! YES, JACKIE!!! <3 <3 <3

    March 5, 2019 at 12:34 pm
  • bello Bel Reply

    My fav vid

    March 5, 2019 at 12:34 pm
  • Sirรฉn Reply

    I think positive black is a little more



    Then pro black

    March 5, 2019 at 12:34 pm
  • Nthern Star Reply

    This is stupid and pointless.

    March 5, 2019 at 12:34 pm
  • marlin gates Reply

    Yass promote Black brown businesses/youtubers ๐Ÿ˜Š this what I'm talking about

    March 5, 2019 at 12:34 pm

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